Health education research

Health education research is all about gaining insights into the personal impact of a condition on a patient. It’s about understanding their needs, how their quality of life is affected and how best to support them in making important decisions to achieve better health outcomes. This includes understanding and educating those surrounding patients, such as carers and healthcare professionals.

This field of research has been transformed by the increased use of technology. Although we have adapted to new sources of knowledge, we haven’t forgotten that the most important part of research is talking to people. We can access large groups of patients, carers, healthcare professionals, patient support organisations and other stakeholders, across a wide variety of therapy areas.

Our research is conducted with strict adherence to MRS, BHBIA and EphMRA guidelines.

Specific services include:

Patient journey mapping
Ethnographic research
Key opinion leader identification
Ethical recruitment and interviewing
Qualitative and quantitative research
Needs assessment research
Depth interviews: face to face and telephone

Advisory panels and advisory boards
Social media monitoring
User testing: instructions for use and websites
Analysis, report writing and presentations
Online surveys
Focus groups
Desk research