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HealthEd articles
HealthEd have published the following articles relating to our approach to patient education.
Loud and clear
As the NHS calls for patients to take a more active role in their own healthcare, effective patient communication needs to become an integral part of the marketing mix. Pharmaceutical Marketing July 2008. Available at www.pmlive.com
Launch target
Integrating patient education from the outset promises to reduce non-adherence and boost sales. Pharmaceutical Marketing July 2009. Available at www.pmlive.com
As the NHS calls for patients to take a more active role in their own healthcare, effective patient communication needs to become an integral part of the marketing mix. Pharmaceutical Marketing July 2008. Available at www.pmlive.com







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